BizCalc: Test Your Idea Before You Bet On It | Leadership with Niky
Test It Before You Bet On It

Is your idea actually profitable? Stop guessing. Get the number.

BizCalc is a GPT that walks you through your market, your pricing and your costs, then hands back a Profitability Score out of 100 and the next step to test before you commit any more time or money.

You've got a business idea, and a good story for why it'll work. A story isn't a number. BizCalc gives you the number.

Get My Profit Report for $67 →

One-time payment. Runs inside ChatGPT. Use it again for every idea after this one.

BizCalc · Profit Report
A real BizCalc Profit Report, showing a Moderate Potential verdict, score of 62 out of 100, and a snapshot of revenue, margin and start-up capital.

An actual BizCalc report. Run yours and the numbers will be your own.

Why BizCalc Exists

I built the model behind BizCalc during my Masters in Entrepreneurship: a full feasibility framework, tested and refined with 50 real business owners, and awarded a distinction for its rigor. Then it sat in a spreadsheet for years. A complicated, multi-tab, only-Niky-can-really-use-it spreadsheet.

"A model that only its creator can use isn't a tool. It's a party trick."

About a year ago I turned it into a GPT instead. Same framework, same rigor, none of the tabs. You answer its questions, it does the maths, you get a straight answer back.

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Business Owners It Was Tested With
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Point Profitability Score
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Numbers It Tests: Market, Price, Cost
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Clear Next Step, Not A Maybe
Inside BizCalc

Four sections. One detailed report.

01

Market

Tell BizCalc who you're selling to and what problem you solve. It sense-checks your market against real numbers instead of a hunch about demand.

02

Pricing

Walk through what you'd charge and why. BizCalc tests whether that price actually holds up once your costs and effort are on the table.

03

Costs

Lay out what it really takes to deliver: time, tools, materials. This is the step most people skip, and it's usually where the idea breaks.

04

Your Profit Report

Not just a score. A full breakdown:

  • ✓Revenue and cost projections
  • ✓Gross and operating margins
  • ✓Your break-even point
  • ✓Start-up capital required
  • ✓A clear Profitability Score out of 100
  • ✓Tailored action steps to improve your results

Most Feasibility Advice

  • Generic checklists that don't know your numbers
  • A gut-check from someone who likes the idea
  • Advice built for a different business than yours
  • No real answer on whether it's actually profitable

BizCalc

  • Runs your specific market, pricing and costs
  • A score out of 100, not an opinion
  • Built on a framework tested with 50 real business owners
  • One clear next step, every time
Why Feasibility Comes First

Ideas are cheap. Proof isn't automatic.

01

Enthusiasm isn't a business model

Believing in an idea and it being profitable are two different things. BizCalc tests the second one.

02

Most plans skip the maths

Vision boards and mission statements don't tell you if the numbers work. BizCalc puts your actual numbers to the test.

03

Confidence built on evidence lasts

Confidence from a pep talk fades the first time something gets hard. Confidence from a tested number doesn't.

Is This For You

Right tool, right moment

This Is For You If

  • You've got a business idea and want to know if it holds up before you spend money on it
  • You'd rather see the numbers than trust a feeling
  • You're deciding between two ideas and need a real way to compare them
  • You want an outside, evidence-based gut-check before you commit further

Maybe Skip It If

  • You've already validated your market, pricing and costs and know your margins
  • You're not ready to think about pricing yet, that's a stage-one question
  • You want someone to tell you your idea is exciting. This tells you if it's profitable
Niky Egerton
"I didn't build BizCalc to make feasibility sound simple. I built it because the real model was too complicated for anyone but me to use, so now the GPT does in minutes what used to take me a spreadsheet and an afternoon."
Niky Egerton
18 Years Senior Leadership BCom, MEnt Prosci® Certified Change Practitioner Distinction-Awarded Feasibility Model
Investment

One Profit Report. One straight answer.

BizCalc GPT
$67

One-time payment. Instant access.

  • ✓Full revenue, cost and margin projections for your idea
  • ✓Your break-even point and the start-up capital required
  • ✓A clear Profitability Score out of 100
  • ✓Tailored action steps to improve your results
  • ✓Built on the framework tested with 50 real business owners
  • ✓Run it again for your next idea, no extra cost
Get My Profit Report for $67 →

Runs inside ChatGPT. Requires a ChatGPT Plus account.

Questions

Before you get started

Do I need ChatGPT Plus to use this?

Yes. BizCalc runs as a custom GPT inside ChatGPT, so you'll need a ChatGPT Plus account to open it.

What happens after I purchase?

You'll get the link to the BizCalc GPT and instructions for opening it, plus access to run it again whenever you need to.

Can I use it for more than one business idea?

Yes. Run it again for every idea you're weighing up, at no extra cost.

How is this different from just asking ChatGPT myself?

General ChatGPT will give you an opinion. BizCalc walks you through the same structured framework tested with 50 real business owners and hands back a score, not a vibe.

Can I share access with someone else?

Access is for your own use. If someone else wants their own Profit Report, they'll need their own access.

Ready when you are

Trust what you know. Then test it.

$67 today. Instant access. One score that tells you whether the idea is worth building.

$67

One-time payment. Instant access.

Get My Profit Report for $67 →

Runs inside ChatGPT. Requires a ChatGPT Plus account.